by Professional Punch | Jan 10, 2012 | Blog
This Fall was a busy season at my house. Late October, another knock at the door, brought another lesson in customer service (read about the first one here: What Are you Worth?). While I usually don’t entertain solicitors, when I heard the statement below...
by Professional Punch | Nov 14, 2011 | Blog, Communication
I was speaking to my designer yesterday and she was critiquing the website we are about to launch. She was ‘horrified’ that the webmaster and I had chosen two different font styles, serif and sans serif. “Does it really matter?” I asked....
by Professional Punch | Nov 7, 2011 | Blog, Communication
It seems everyone is thinking, talking or marketing focused about brains these days. At least it seems that way to me after spending a month creating the latest installment of Metaphorically Speaking; the brain issue. No sooner did it go out when a colleague and...
by Kathleen | Aug 11, 2011 | Blog, Communication
Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience. They are the currency of human contact. —Robert McKee How does this relate to marketing strategy? In this world of instant connection, growing...
by Kathleen | Aug 1, 2011 | Blog, Communication
Dominic Basulto of the Washington Post uses four major occurences – the potenital closing of USPS branches, the push for Netflix to have customers download media instead of receive DVD’s, the rise of Google+ and the closing of Borders – to describe the end of...