Secret Service Techniques for Business: What your non-verbal communication is REALLY saying

Posted on 17. Jul, 2017 by in Blog, Communication

Masters of Observation The Secret Service, FBI and police all have one thing in common. They are all experts at reading others. While it is certainly useful for catching criminals, successful sales professionals also use these same techniques to help them get ahead. Non Verbal Communication- Are you Listening? Body language unconsciously communicates hidden feelings […]

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5 Minute Business Brainstorm: Quick Start to Writing Your Business Goals

Posted on 20. Sep, 2016 by in Blog

In order to reach the lofty goals you have for your business, you need to think through the challenges you face while creating a concrete plan – solutions that will clear a larger path to success. Start by asking yourself, “What do I want?”  Write down the first idea that comes to mind and make […]

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Edit or Die: Content Strategy

Posted on 30. Apr, 2015 by in Blog

Editing should be a key component of your content strategy. Why? I see so many good brochures, websites and blogs that have great content, but they lost me after two lengthy paragraphs. The best marketing starts with the best content strategy- and a key component of any strategy should be

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WordPress Community Grows: WordPress Training at WordCamp Phoenix 2013

Posted on 12. Nov, 2012 by in Blog, Uncategorized

WordPress Training at WordCamp WordPress, the free online website software that has put web publishing power in the hands of anyone with a keyboard and Internet access, has become a growing phenomenon and its annual WordPress training conference, WordCamp, will be in Chandler Arizona January 18-20, 2013. Last year, the event attracted more than 600 […]

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The 5 Most Important Things You Need to Know about Facebook Timeline for Business

Posted on 07. Mar, 2012 by in Blog

Facebook just announced some big changes for your business pages. Here are the five most important things you need to know.

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Why I will buy $50 Worth of Popcorn in 2012

Posted on 10. Jan, 2012 by in Blog

This Fall was a busy season at my house.  Late October, another knock at the door, brought another lesson (read about the first one here: What Are you Worth?). While I usually don’t entertain solicitors, when I heard the statement below coming from a boy dressed up in uniform and pulling a red flyer wagon […]

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What Are You Worth?

Posted on 21. Nov, 2011 by in Blog

The other day, two neighborhood kids came to the door and offered to rake our leaves for fifty cents each.  My husband said to them, “what are you going to buy with fifty cents?”  The kids were dumbfounded.  They couldn’t think of an answer (and probably thought he was crazy!). The silence lasted a minute…a […]

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Does Font Matter?

Posted on 14. Nov, 2011 by in Blog, Communication

I was speaking to my designer yesterday and she was critiquing the website we are about to launch and she was ‘horrified’ that the webmaster and I had chosen two different font styles, serif and sans serif. “Does it really matter,” I asked.

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Back to School with Professional PUNCH

Posted on 26. Aug, 2011 by in Blog, Communication

content overload = confusion Worse than too little information, information overload can cause your readers confusion. Whether you are writing an article, website copy, a blog post, or even an email to a client, boss or prospect – too much information can kill your purpose and often hide your point. Good content writing is all […]

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Stories: The Currency of Human Contact

Posted on 11. Aug, 2011 by in Blog, Communication

  Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience. They are the currency of human contact. —Robert McKee    How does this relate to marketing? In this world of instant connection, growing circles, friends and fans – all communicated through posts and tweets, companies want to capitalize […]

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