by Lindsay Bowman | Jun 17, 2026 | SEO
For 25 years, Google Search has worked pretty much the same way. You typed a few words. You got a list of links. You clicked. Read the content and got your answer. At its May 2026 I/O developer conference, Google announced what it called the biggest upgrade to Search...
by Lindsay Bowman | May 22, 2026 | Communication, Marketing
You have about 5 seconds to convince someone your content is worth their time. IF they stay, research shows they’ll spend an average of 26 seconds actually reading it. The reality is that we need to communicate in a way that is short, straightforward, and easy...
by Lindsay Bowman | Apr 21, 2026 | Marketing
LinkedIn essentially rebuilt its algorithm from the ground up. The old ranking system has been replaced by a pair of AI models that read your content, your history, and your audience in a fundamentally different way. If your LinkedIn reach has felt inconsistent or...
by Lindsay Bowman | Feb 20, 2026 | Communication, Marketing
You’re staring at the blank LinkedIn post box. Again. The cursor blinks at you, pressuring you to write something profound, but your brain blanks. Sound familiar? If so, you’re not alone. “I don’t know what to write” is one of the most...
by Lindsay Bowman | Jan 26, 2026 | Communication, Marketing
One million reposts in six hours. That’s how fast Taylor Swift’s engagement announcement spread across social media in January 2025. This wasn’t viral luck or celebrity magic. It was the culmination of years of strategic marketing genius, and there’s...
