LCI

Brochure

Brochure and Report Template

Targeted Mail

Direct mail postcard sample

Tradeshow Booth Sign

This was a targeted piece generated for a trade show meant to show the challenge and solution of the client’s service

The Client

LCI is a bankruptcy management solution provider whose database and automation software, expert services, and research help clients eliminate expensive processes in the bankruptcy lifecycle.

The Challenge

LCI asked Professional Punch to develop a strategy and tactics to improve their marketing campaign to increase report orders (one of their product lines) while creating a cohesive brand look and messaging to build their brand presence.

The Solution

We created a graphic brand guide and marketing plan for internal and external marketing teams to follow, updated the different outdated versions of their logo, and developed several marketing pieces for them (a professional report template, rack card, tradeshow sign, postcard and brochure).

Results

Professional Punch created much needed consistency for the LCI brand and at the client’s request, leveraging their existing design and messaging. The development of a brand standard delivered with a comprehensive brand book got the client on track.

Needing to increase exposure to a very specific niche market that they had limited success reaching through email, Professional Punch devised a plan to increase lead generation through a targeted mail campaign. Additionally we created a long term strategic marketing campaign that increased consistency resulting in more report orders.

The company’s consistency and targeted marketing efforts raised their profile and increased orders and contributed to the company’s growth. The company subsequently attracted a buyer and were acquired by Verisk, a 2.1 Billion dollar publicly traded company.

 

%

Increase in orders

  • Increased Visibility

Revenue in Billions of the Company that Acquired LCI

Discover What We Can Do For You

 

From words to websites to design and optimization - it all starts with finding the right strategy for you. We listen to you, identify what resources you have, provide you with tactical implementation and support - all with one goal in mind; to help you increase your bottom line.

 

Treating Your Ideas With Care

 

Need help with Marketing Strategy?

 

 

 

 

Our Services

All of Our Services Start With One Thing in Mind: Your Solutions. When people ask, “what do you do?” We can sum it up in 2 words: empower clients. More specifically, we create actionable business strategies and deliver them through marketing, in that order.

 

Strategic marketing plans

Uncharted waters can be scary.  That’s why the right marketing plan is key.  Our strategic, integrated & comprehensive marketing approach will give you the tools to stay on course.

Video

Be seen. Visual Storytelling is the new face-to-face marketing; we tell your story by delivering high-quality engaging videos.

Brand & Graphic Design

Go beyond the logo - We help you clearly convey your company’s personality to raise your brand’s value and resonate with your audience.

SEO & Google Adwords

Increase your chance of hitting the mark with relevant, targeted searches. Get the support you need to effectively advertise online.

Content Marketing & Copywriting

Want your voice heard? So do we. Our expert writing team can help you break through the noise and create a lasting message for your brand.

Web Design and Development

Web trends move faster today than ever before. Your website has to look good AND work to engage your audience- We’ll give you beauty, power and function.

Give Your Business a Professional PUNCH!

211 N. Union Street
Suite #100
Alexandria VA, 22314
info@professionalpunch.com
480.235.8586