Google, Pinterest and website banner ads produced for the client. Ad Impressions GREATLY increased by 88.37% due to running Display Ads promoting monthly sales.
The client wanted a way to connect with prospects and clients and tell the story of their brand and the evolution of their company. We produced a 20 year anniversary video and several vignettes that described the different brand verticals of the business.
Founded in 1998, Artisan Colour is an award-winning commercial printer, photo studio and color correction house producing catalogs for some of the biggest fashion brands. Their e-commerce site, ArtisanHD, does professional printing of photos or digital art.
The client’s SEO tanked – as did their sales – after a website redesign that eliminated the optimization of their site. They needed to bolster their brand recognition and target high volume buyers.
We built a new e-commerce site that was fully optimized. More importantly, we partner with the client and provide comprehensive oversight and execution of inbound marketing strategies.
Artisan Colour has seen incredible growth in their year over year revenue with the help of the Professional PUNCH team. By launching a search engine optimized (SEO) eCommerce site built on the WordPress platform, revamping their Google AdWords campaign, and launching Google Merchant Shopping Ads while building a sustainable integrated digital marketing strategy has resulted in:
2017 vs. 2016 Year Over Year Comparison
- Increased revenue 42.33%
- Visitors to ArtsianHD.com increased 75.56%
- New users increased 72.36%
“I am thrilled to share we found an amazing partner! After a lengthy search we engaged with Professional Punch in 2015 to audit and review our ecommerce platform artisanHD.com with a goal to improve in the areas of SEO, PPC, AdWords, blogging, site functionality and lets be honest, grow revenue. The results this year are nothing short of remarkable as we have exceeded 2016 revenue each and every month in 2017. An amazing feat in our competitive space and a trend we are incredibly excited to witness.”
Doug Bondon, President & CEO at Artisan Colour
Increase in Users in 2017
- Google Ads CTR Increase 88.37% 88.37%
Revenue Growth in 2017
Treating Your Ideas With Care
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